Thursday, April 19, 2018

How To Do B2B Influencer Marketing The Right Way


Influencer marketing is a form of marketing wherein marketers build relationships with industry leaders and leverage their influence to deliver their brand’s messages to the broader market.

Influencer marketing is not something new. In fact, it is one among the hottest trends of the marketing world. Like B2C, many B2B marketers around the world are jumping on the bandwagon of influencer marketing.
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Wednesday, April 11, 2018

Word-of-Mouth Marketing: 4 Strategies That Work!

What can be better than your buyers becoming the advocates of your brand? And that too when you don’t even ask them to do so!

Word-of-Mouth marketing (WOMM) is a form of marketing in which satisfied customers share information about a product, service or organization with others by using any medium – online or offline. Read more: https://www.bluemailmedia.com/blog/word-of-mouth-marketing-strategy-that-works/

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Thursday, April 5, 2018

SIC and NAICS Codes: 4 Ways To Use It For Effective Marketing



Understanding the potential customers is the first step that can boost your marketing efforts if done right. The SIC and NAICS codes help marketers identify and target their most significant customers and clients.

To simplify the process of identifying and targeting the potential prospects, businesses and marketers rely on the SIC and NAICS codes.
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